Turning your idea into a
scalable business

Too many business mentors and coaches focus too heavily on upper funnel communication - aggressive sales strategies, lead generation and client acquisition, but forget about the operational challenges. 

But from our experience, we know that building a scalable direct-to-consumer business requires a different approach. It requires looking internally and externally: optimising systems and automating processes so you can focus on what matters. 

No, no, not selling to prospects. But developing a deep understanding of your consumer. Connecting with your audience. Building a brand your community loves. And most importantly, a product that they keep coming back for. 

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High impact, High reward

MBM is a high-impact mentorship and strategy hub for ambitious wellness and fitness entrepreneurs. We help you build businesses that work, rooted in strategy, fuelled by brand, and driven by culture.

Founded by two experienced operators who’ve worked with some of the world’s most recognised health brands, we bring deep industry expertise, marketing insight, sales know-how.

We help you with both: building strategy to help you cut through the noise and move fast.

No fluff. Just structured, honest, action-focused support - done with you, not for you.

We are hands-on, helping guide you to:

  • Build smart strategies for brand, product and growth

  • Shape offers that sell and messaging that resonates

  • Map efficient paths to scale through systems and delivery

  • Help you understand your audience and own your niche

  • Keep you accountable, supported and focused every week

Where mentorship meets consultancy

An Unlikely Pairing

Having worked together for several years now, we have proven experience complimenting each other for business growth and exist in the sweet spot between strategy and execution, offering big picture thinking as well as hands-on support:

  • Serial entrepreneur

    With over two decades in the fitness industry, Louis is a veteran. He’s built multiple wellness businesses across platforms. From boutique central London gyms to fitness software (Raised £2m in VC funding, exited a business to Google), Louis has an unparalleled business acumen. But not only that, Louis is an experienced coach and mentor, supporting with honesty he has an incredible ability to motivate and drive his clients to achieve what they thought was unachievable. 

  • The strategist

    A background in social anthropology, and an interest in behavioural change, Clementine has spent a decade working across strategy and communications. She combines several years driving the social impact agenda at Dove, writing for Vogue and The Times, and supporting early stage founders across skin health, mental wellbeing, women' s health and LGBT+ wellness. Her unusual breath of experience endows her with bi-focal thinking needed to take ideas from 0-1. Thinking macro and micro, she will help you figure out your roadmap and strategic vision, whilst also giving you tangible steps to execute it. 

Turning You into A Founder

The Catalyst Programme is for coaches, therapists and wellness practitioners who are ready to take the next step to drive business growth forward. We work at the early stages, with ambitious and driven individuals who are ready to go from 0-1.